Sep 01, 2026

Social Media Manager

  • Social Media Manager
  • Dubai
Full time Marketing

Personal Summary

I am a results-driven Social Media Manager with over 6 years of experience in developing and executing data-driven social media strategies for brands across the UAE. I excel in content strategy, campaign planning, community management, and performance analytics across platforms like Instagram, TikTok, Facebook, and LinkedIn. My proven track record includes growing engaged audiences and translating content into measurable business outcomes, not just impressions. I am passionate about leveraging social media to drive brand success and am eager to bring my expertise to a dynamic team.

Skills

  • Social Media Strategy & Planning
  • Analytics & Performance Reporting
  • Content Creation & Copywriting
  • Influencer & Creator Partnerships
  • Community & Reputation Management
  • Graphic Design Basics (Canva, Adobe Suite)
  • Paid Social Campaigns (Meta, TikTok Ads)
  • SEO-Aware Content Structuring

Licenses and certifications

  • Meta Certified Digital Marketing Associate
  • Google Digital Marketing & E-commerce Certificate
  • HubSpot Social Media Marketing Certification
  • TikTok Marketing Science Certification

Awards and achievements

Work Experience

Marketing Head
Jan 2017 - Present Socially

Ethan Voss, Social media manager with hands-on experience at a leading social media agency in Dubai, specializing in content strategy, paid campaigns, and influencer marketing service delivery for brands across the UAE and GCC. Over the years, I've managed Instagram, TikTok, Facebook, and LinkedIn accounts for startups and established brands alike, building strategies that turn followers into loyal customers.

I've led content calendars and paid campaigns that boosted client engagement significantly, while working closely with designers and copywriters to keep every post on-brand and on-strategy. Beyond organic content, I've built and executed influencer marketing service campaigns that connect brands with the right voices to expand reach and credibility.

I'm proficient in Meta Business Suite, TikTok Ads Manager, and Google Analytics, and I stay closely tuned to platform algorithm changes and emerging content trends so client strategies never fall behind.

Outside of client work, I enjoy testing new content formats before they go mainstream,  because in social media, being early is half the job. Currently open to new opportunities where I can bring strategy, creativity, and measurable growth to a team.

Social Media Executive
Jan 2020 - Jan 2022 Digital Marketing Agency

Managed day-to-day content posting and community engagement for 8+ client accounts simultaneously. Assisted in planning and launching influencer collaboration campaigns, contributing to a 30% increase in reach. Created platform-specific content, including reels, stories, and static posts, tailored to each brand's voice.

Junior Content Creator
Jan 2019 - Jan 2020 Marketing Startup

Supported the marketing team with copywriting, caption creation, and basic graphic design for social posts. Assisted with scheduling and publishing content across multiple client accounts.

Education

Bachelor of Arts in Marketing & Communications
Jan 2016 - Jan 2019 University Name